ELC TOYS

The Blue Blur has zoomed into Top Trumps HQ with a brand-new edition! Top Trumps – Sonic the Hedgehog lets fans relive Sonic’s greatest adventures, retro and contemporary, with 30 allies and enemies from gaming history. From Metal Sonic, Silver, and Chaos to Blaze,...

From the sleek NSX and brutal F40 to the glamorous Veyron and groundbreaking Huayra. This exciting edition brings the world of high-performance sports cars to life with fascinating facts and competitive gameplay. Compare speed, engine size, launch year, and more as you duel your...

Let your little one step into a world of sparkle and style with the Disney Princess Handbag & Beauty Set! Designed for children aged 3 and above, this charming playset brings imagination to life with a delightful collection of beauty accessories. From whimsical brushes...

Step into a magical world of beauty and imagination with the Disney Frozen Handbag & Makeup Kit! Inspired by Elsa and Anna, this dazzling playset includes a Frozen-themed handbag and pretend beauty accessories, letting little fans feel like royalty. Perfect for pretend play, dress-up,...

Bring the magic of undersea adventures to life with the Disney Princess Petite Ariel Doll! Inspired by The Little Mermaid, this adorable 6-inch Ariel doll captures the charm and sparkle of the beloved Disney Princess. Dressed in her signature sea-green outfit with a shimmering...

Bring luxury and excitement to playtime with the POWER WHEELZ Ride-On R/C Bentley Bentayga 12V! Inspired by the iconic Bentley Bentayga, this stylish battery-operated ride-on SUV combines realistic detailing with durable construction for hours of fun. Equipped with parental remote control (R/C) functionality, parents...

Give young riders a smooth and exciting outdoor ride with the Razor Power Core E90 Black Electric Scooter. Built with a durable all-steel frame and fork, rear-wheel drive, hand-operated front brake, retractable kickstand, and a rechargeable 12V battery, this scooter reaches speeds up to...

Relax and unwind in your own backyard with the Bestway® Original Premium Portable Spa. As a leading manufacturer of inflatable, portable hot tubs, Bestway® combines innovation, style, and durability. With timeless prints and effective massage systems, these spas are perfect for solo use, a...

After a long day, unwind in the warm, bubbling comfort of the Lay-Z-Spa® Miami AirJet™. Designed for up to 4 adults, this spacious inflatable spa delivers a relaxing massage experience while remaining quick and easy to set up. Simply attach the pump and watch...

Decorate your very own magical unicorn plush again and again with the Airbrush Plush Light Up Cosmic Unicorn Kit. Use the airbrush, stencils, and chalk markers to create colourful designs and give your unicorn a fresh makeover whenever you like. Ask your unicorn a...

Boys and girls aged 8 and up can enjoy hours of action-packed fun with the LEGO NINJAGO Jay’s Transforming Car (71856). This 2-in-1 ninja vehicle can be played with or displayed in two modes: regular racing mode or dragon mode, which reveals golden claws,...

Inspire kids aged 6 and up to create their own sweet stories with the LEGO Friends Dog Treats Bakery (42677). This playful bakery set is packed with fun details and pet-friendly accessories, including an oven, coffee machine, refrigerator, seating area, fun signage, pet carrier,...

Animal-loving kids aged 8 and up can enjoy endless imaginative play with the LEGO Creator 3-in-1 Wild Animals: Colorful Hummingbird (31384). This versatile set allows children to build three different models using the same bricks. They can create a posable hummingbird in a dynamic...

Put open-ended creativity in the hands of toddlers with the LEGO DUPLO My First Creative Vehicles Set (10474). Designed for young builders, this set features easy-to-handle bricks and engaging elements to help toddlers take their first confident steps in LEGO building. The set includes...

Fuel fun rescue adventures for toddlers aged 2 and up with the LEGO DUPLO Town Fire Truck with Hose and Firefighter (10473). This engaging emergency vehicle toy features a flexible hose, a tree, and a LEGO DUPLO squirrel figure, providing interactive pretend-play opportunities. Toddlers...

High-speed action awaits boys and girls aged 9 and up with the LEGO Speed Champions McLaren W1 – The Real Supercar (77257). Kids can build, display, and race this sleek model, featuring many iconic design details from the real McLaren, created to celebrate the...

Boys and girls aged 9 and up can build, play with, and display the LEGO Speed Champions Ferrari SF90 XX Stradale Sports Car (77254). This stylish model captures many authentic design details from Ferrari’s most powerful street-legal car, including a cab-forward design, rear wing,...

LEGO Speed Champions Bugatti Vision Gran Turismo Hyper Sports Car (77253)Boys and girls aged 9 and up can build, play with, and display the LEGO Speed Champions Bugatti Vision Gran Turismo Hyper Sports Car (77253). This sleek model brings the elegance and performance of...

Boys, girls, and fans of the NINJAGO Dragons Rising TV show aged 6 and up can enjoy action-packed adventures with the LEGO NINJAGO Kai’s Dragon Mech Battle Pack (71851). This exciting set features a dragon mech with posable legs, large wings, claw hands, a...

Discover endless playtime fun with Cry Babies Crawling Jenna! This interactive baby doll crawls across the floor and giggles when you press the button on her back. When lying down, Jenna moves her arms and legs while laughing, and when seated, she plays with...