All collection

Launch little imaginations into space with the Early Learning Centre Happyland Lift-Off Rocket Playset. Children can count down to blast off, explore space adventures, and create stories with the included astronauts, space dog, alien, and crater. With chunky figures, flashing lights, and rocket sounds,...

Bend, Flex and Go with the colorful, glowing Starter Race Track from Totally Tracks. Ready, Steady, Glow! Build your very own 360 glowing track with this fun filled 160-piece set. The snap tracks are easy to assemble. Just click them together for fun glow...

Create colorful masterpieces without any mess with the Crayola Color Wonder Magic Light Brush! This innovative paint set features a light-up brush that magically glows in the color being painted, bringing every artwork to life. Using special Color Wonder paints that only appear on...

The Early Learning Centre Wooden Alphabet Blocks are a timeless learning toy designed to help little ones discover letters, numbers, colors, and shapes in a fun, hands-on way. With 26 chunky wooden blocks, each printed with letters and numbers on every side, children can...

Turn playtime into a fun shopping adventure with the Early Learning Centre Blue Cash Register. Designed for imaginative pretend shop play, this interactive toy lets children scan items, open the till, use the microphone, and pretend to take card payments with the chip-and-pin machine....

Celebrate the spirit of Euro 2024 with the Mondo Bioball Germany 23 cm! Perfectly sized for young players and recreational use, this eco-friendly soccer ball is ideal for schools, parks, and backyard games. Made from biodegradable materials, it combines sustainability with durable performance, ensuring...

Race into Disney Pixar Cars adventures with the Lightning McQueen and Mater Remote Control Twin Pack. This fun 1:32 scale RC car set includes two fan-favourite characters, each measuring approximately 14cm, with simple controls for easy racing play. With dual-frequency control, kids can drive...

Turn playtime into a fun-filled supermarket adventure with the Busy Me My Shopping Trolley! Designed for children aged 3 and up, this durable toy shopping trolley comes with 20 colorful pretend food items, including fruits, vegetables, and grocery staples like pasta and tomato sauce....

Get ready for endless adventures with the Little Lot My First Ride On! Perfect for little explorers, this bright red and blue ride-on vehicle encourages active play indoors or outdoors. Children can scoot around using their feet or enjoy being pushed along by a...

Race into action with the Teenage Mutant Ninja Turtles Rad Rip Racers! These ripcord-powered vehicles feature your favorite TMNT characters—Leonardo, Michelangelo, Donatello, and Raphael—ready for high-speed fun. Simply insert the ripcord, pull the tab, and watch the Turtles zoom across the floor. Available in...

Get ready for endless fun and excitement as your little one “Be Like Blippi!” This dress-up set lets children step into the playful world of learning and exploration inspired by their favorite character. Featuring Blippi’s signature orange bow tie, suspenders, hat, and glasses, kids...

Let your little one dive into fun with the Early Learning Centre Sensory Ball Pit! Perfect for hours of safe, hands-on play, this colourful ball pit encourages exploration, movement, and sensory development. Little ones can roll, sit, or post the included balls through the...

Get ready for action-packed fun with the Out and About Catch Game Set! Designed for children aged 3 and up, this vibrant set lets kids throw, catch, and practice their aim in a unique way. The set includes two Velcro catcher boards that strap...

Make every outing in the pushchair a fun driving adventure with this Lights and Sounds Buggy Driver from Early Learning Centre! Full of fun activities, the blue Lights and Sounds Buggy Driver has a steering wheel to turn, horn to beep, ignition to turn...

Give young riders an exciting drifting experience with the Razor Crazy Cart Shift 2.0 Blue. Designed for kids aged 6 years and above, this electric drifting go-kart features simplified drift control, responsive steering, fixed incline rear caster wheels, and a parent-controlled top speed switch....

Get the party started with the Fisher-Price DJ Bouncin’ Beats musical toy! This lively dance partner features a motorized spring bottom that bounces and grooves to keep little dancers moving and giggling. With over 75 songs, sounds, and phrases, plus colorful lights and interactive...

The Early Learning Centre Bunny in Pink is a super-soft and cuddly first toy for newborns. With velvet-soft fur, long silky ears, and a fluffy tail, this adorable plush rabbit is perfect for snuggling and play. Presented in shimmering gift packaging with a ‘to...

Step into the enchanting world of Royale High with these 9-inch Fashion Dolls, inspired by the beloved game. Each doll comes fully accessorized with a dress, crown, shoes, comb, clip-on wings, and a fairy journal—perfect for imaginative play. With 4 Series 1 fairies representing...

Children will love learning more about their prehistoric friends with the Awesome Animals Eggosaurus toy. Each brightly colored egg hides a surprise soft baby dinosaur, making every unboxing full of excitement. Kids could discover a blue Raptor, green T-Rex, red Triceratops, or orange Stygimoloch—though...

Introducing Sticki Rolls Sticki Book Series 2, the ultimate way to organize, showcase, and play with your sticker collection! This pack includes a Sticki Rolls bracelet with brand-new Series 2 stickers, 7 additional MYSTERY Sticki Rolls, and a fun, interactive Sticki Book featuring 50...